As a growing, thriving entrepreneur you reach a time in the business where you need to up the game and bring on a OBM (On-Line Business Manager).

The official definition of an Online Business Manager (OBM) is:

A virtually based support professional who manages online based businesses, including the day-to-day management of projects, operations, team members and metrics.

However I like to look at the role from a bit of a different angle – what is the purpose of an Online Business Manager beyond ‘what they do’?

The role of the OBM boils down to one simple thing:

To free up the business owner so that they can focus their time and energy on the things that only THEY can do in their business.

Most business owners look to hire an Online Business Manager (OBM) when they simply cannot grow their business anymore being the only one in charge. In order for them to take their business to the next level they need to pull themselves out of the day-to-day management activities and focus on growth.

This includes areas such as product development, strategic alliances and big picture business planning, all of which are essential to the growth of a business. Everything else becomes the responsibility of the OBM.

What is the difference between an Online Business Manager and a Virtual Assistant?

This is the one question I’m asked most often, from both business owners (who do they hire?) and from VAs as well (do they want to become an OBM?)

Although similar in nature, there are some key differences between the two roles: Click Here for the Chart.

As your Client Concierge
• Setting New Clients up in the system
• Processing and managing payments
• Client emails and problem resolution
• Client follow-up during and after programs
• Client appointments and special event registration

As your OBM:
• Managing your calendar
• Managing revenue-Operations
• Managing team
• Planning ahead for upcoming live events
• Project Management
• Managing JV Partners and Launches
• Travel Arrangements
• Attend Live Large Events

Robin Hardy
South Carolina
Integrity Virtual Services
Email: Robin@IntegrityVAServices.com

CertOBM_Robin Hardy